studio · Sibiu, Romania
We are a studio of strategy, communication and experiences.
We develop projects for companies, public institutions and organizations that need more than promotion: they need a clear direction, relevant positioning and communication built for the long term.
how we work
We start with the right questions.
Every project begins with the right questions. Before we talk about a logo, campaigns or events, we try to understand the context, the objectives and the people the project is addressed to.
We believe strategy should be simple, applicable and built around real objectives, not just around presentations that look good.
What defines us: strategic thinking, interdisciplinary perspectives, solutions tailored to each project, attention to detail and long-term collaboration.
The team is built around the project, not the other way around.
OLIV is an independent studio founded by Amalia Precup, communication consultant, built around an interdisciplinary approach to strategy, communication and experiences. Instead of a fixed team, we work with specialists from complementary fields — consultants, designers, architects, communication specialists and producers — so that each project benefits from the expertise it needs.
WHAT INSPIRES US“Brands are not shaped by marketing alone. They are shaped by architecture, culture, design, spaces and the way people interact with them. That is why we look at every project from a perspective broader than communication itself.”
OLIV · Sibiu
what we build
What we build.
We develop marketing, communication and experience strategies for companies, entrepreneurs, public administrations, institutions, cultural organizations and projects with community impact.
frequently asked
What people ask us.
Who is OLIV?
OLIV is a studio of strategy, communication and experiences. We develop projects for companies, public institutions and organizations that need a clear direction, relevant positioning and communication built for the long term. We work in an interdisciplinary way, alongside a network of specialists, adapting the team to the specifics of each project.
How long has OLIV existed?
OLIV grew out of nearly 20 years of experience in marketing, communication and event organization. Over time we have worked with entrepreneurs, companies, public institutions and cultural organizations, developing strategies and projects across diverse fields.
What is OLIV’s approach?
We believe marketing does not start with promotion, but with strategy. Every project starts from analysis and an understanding of the context, continues with defining a clear direction and turns into a plan that can be implemented. We are interested in applicable solutions, not documents that stay in a drawer.
How does a collaboration begin?
It all starts with a conversation. We want to understand where the project stands today, what its objectives and challenges are. Based on these, we decide together whether you need a strategy, a communication project, an event or an integrated approach.
Do you only work with companies?
No. We work with entrepreneurs, companies, public institutions, cultural organizations, foundations and local administrations. Every project is different, but our approach stays the same: strategy, clarity and implementation.
Do you only organize events?
No. Events are one of our areas of work, but they are part of a broader approach. Most of the time, an event is the result of a communication or brand strategy and is meant to create experiences that strengthen the relationship between organizations and their people.
Do you work nationally?
Yes. We are physically based in Sibiu, but we develop projects throughout the country and work with partners from diverse fields, both in the private sector and in the public sector.
What types of projects do you develop?
We develop marketing strategies, communication strategies, public and cultural projects, destination branding, communication for investments and European funds, as well as corporate events and brand experiences.
Why choose OLIV instead of a marketing agency?
Because we don’t start with promotion, but with strategy. We get involved in defining the direction of a project before discussing campaigns, design or events. We believe a well-built strategy generates better decisions and sustainable results.
Do you work on a project basis or long term?
Both options are possible. Some collaborations begin with an audit or a specific strategy, while others continue through implementation, consultancy and long-term development, depending on the needs of each client.
let’s talk
Let’s talk about your project.
Tell us where your project stands today. Together we can build the right direction for what comes next.